Kenya Airways has achieved a milestone
by launching a new voluntary Carbon offsetting tool aimed at
providing a channel for its customers to contribute towards
reducing the effect of carbon emissions by supporting environmental
sustainability initiatives.
The airline notes that in this
"unique" initiative developed in cooperation with International Air
Transport Association (IATA), it will now offer its passengers the
opportunity to participate directly in offsetting the Carbon
dioxide (CO2) emissions related to their flights.
Kenya Airways notes that the
program is based on a Carbon Calculator Tool built into the
airline's online ticket booking process and through this it is now
possible for a passenger to pay an additional amount in respect of
carbon emissions related to that flight applied per person. Group
Managing Director, Dr. Titus Naikuni, notes thus: "This is an
exciting development for Kenya Airways because it shows the
commitment that we have to environmental sustainability. What is
even more interesting is that we are giving our customers an
opportunity to walk on this environmental conservation journey
together with us."
He notes further that Kenya Airways
is committed to contributing to global efforts in increasing the
level of awareness on environmental issues. "The development of
this program is another milestone for Kenya Airways after other
successful environmental sustainability programs including Ngong
Hills Reforestation Project, newer fuel efficient aircraft and fuel
saving initiatives that have been employed throughout our
operations."