Airbus says it unveiled an updated
branding, colours and nomenclature for its line of corporate jets,
at the Annual European Business Aviation Convention &
Exhibition (EBACE) in Geneva, Switzerland recently, which offer
unmatched comfort, space and cabin flexibility.
Airbus notes that the branding
"refresh" provides a uniform new-generation aesthetic for the
company's business and VIP jets, and reinforces high commonality
with the modern Airbus airliners on which each are based.
Airbus explains that the new
branding is reflected by the updated naming system employed for
Airbus corporate jets, with "Airbus ACJ" now preceding the model it
is derived from. For example, a 21st century flagship A380 ordered
for corporate, VIP or government transport will carry the "Airbus
ACJ380" designation.
Additionally, Airbus corporate
aircraft has a fresh design and colour scheme - highlighted by
metallic-blue shading on a majority of an aircraft's fuselage and
tail sections, and pulled together with distinctive flowing curves
and an all-new "Airbus Corporate Jets" logo.